APA Citation

McDonald, M., & Wilson, H. (1999). e-Marketing: Improving marketing effectiveness in a digital world. Harlow: Pearson Education Asia.

Chicago Style Citation

McDonald, Malcolm, and Hugh Wilson. E-Marketing: Improving Marketing Effectiveness in a Digital World. Harlow: Pearson Education Asia, 1999.

MLA Citation

McDonald, Malcolm, and Hugh Wilson. E-Marketing: Improving Marketing Effectiveness in a Digital World. Harlow: Pearson Education Asia, 1999.

Warning: These citations may not always be 100% accurate.