e-Marketing : improving marketing effectiveness in a digital world
Main Author: | McDonald, Malcolm |
---|---|
Other Authors: | Wilson, Hugh |
Published: |
Harlow:
Pearson Education Asia,
1999.
|
Series: |
Management research in practice
|
Subjects: |
1st Floor, Bestari Jaya
Call Number: |
HF5548 32 M36 1999 |
---|
Accession No | Item Category | SMD | Status | Notes |
---|
0000002265 | OPEN SHELF | BOK | AVAILABLE |