e-Marketing : improving marketing effectiveness in a digital world

Main Author: McDonald, Malcolm
Other Authors: Wilson, Hugh
Published: Harlow: Pearson Education Asia, 1999.
Series: Management research in practice
Subjects:

1st Floor, Bestari Jaya

Call Number: HF5548 32 M36 1999
Accession No Item Category SMD Status Notes
0000002265 OPEN SHELF BOK AVAILABLE