APA Citation

Best, R. J. (2000). Market-based management: Strategies for growing customer value and profitability (2nd ed.). Upper Saddle River: Prentice Hall.

Chicago Style Citation

Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 2nd ed. Upper Saddle River: Prentice Hall, 2000.

MLA Citation

Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 2nd ed. Upper Saddle River: Prentice Hall, 2000.

Warning: These citations may not always be 100% accurate.