Developing a marketing plan : user guide
| Main Author: | Packer, Arnold, Dr |
|---|---|
| Published: |
Cincinnati, OH:
South-Western,
2001.
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| Subjects: |
| Physical Description: |
viii, 120 p.: ill.; 25 cm. |
|---|---|
| ISBN: |
0538698209 (pbk.) 9790538698206 |