APA Citation
Packer, A. (2001). Developing a marketing plan: User guide. Cincinnati, OH: South-Western.
Chicago Style CitationPacker, Arnold. Developing a Marketing Plan: User Guide. Cincinnati, OH: South-Western, 2001.
MLA CitationPacker, Arnold. Developing a Marketing Plan: User Guide. Cincinnati, OH: South-Western, 2001.
Warning: These citations may not always be 100% accurate.