APA Citation

Dyche, J. (2002). The CRM handbook: A business guide to customer relationship management. Boston: Addison-Wesley.

Chicago Style Citation

Dyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. Boston: Addison-Wesley, 2002.

MLA Citation

Dyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. Boston: Addison-Wesley, 2002.

Warning: These citations may not always be 100% accurate.