Strategic marketing
| Main Author: | Cravens, David W |
|---|---|
| Other Authors: | Piercy, Nigel F |
| Published: |
Boston:
McGraw-Hill,
2006.
|
| Edition: | 8th ed. |
| Series: |
McGraw-Hill/Irwin series in marketing
|
| Subjects: |
1st Floor, Shah Alam
| Call Number: |
HF5415 135 C53 2006 |
|---|
| Accession No | Item Category | SMD | Status | Notes |
|---|
| 0000011985 | OPEN SHELF | BOK | AVAILABLE |
| 0000019630 | OPEN SHELF | BOK | AVAILABLE |
| 0000061587 | OPEN SHELF | BOK | AVAILABLE |