APA Citation
Czinkota, M. R., & Kotabe, M. (2001). Marketing management (2nd ed.). Australia: South-Western College Publishing.
Chicago Style CitationCzinkota, Michael R., and Masaaki Kotabe. Marketing Management. 2nd ed. Australia: South-Western College Publishing, 2001.
MLA CitationCzinkota, Michael R., and Masaaki Kotabe. Marketing Management. 2nd ed. Australia: South-Western College Publishing, 2001.
Warning: These citations may not always be 100% accurate.