Cross-cultural marketing

Other Authors: Nwankwo, Sonny, Rugimbana, Robert
Published: Australia: Thomson Learning, 2003.
Subjects:
LEADER 00699cam a2200205 7i4500
001 0000006719
005 20170218090000.0
020 |a 0170108201 (pbk.)  
020 |a 9780170108201  
090 0 0 |a HF5415   |b .C73 2003 
245 0 0 |a Cross-cultural marketing   |c edited by Robert Rugimbana and Sonny Nwankwo. 
260 |a Australia:   |b Thomson Learning,   |c 2003. 
300 |a xiv, 370 p.:   |b ill.;   |c 25 cm. 
500 |a Includes index 
650 0 0 |a Marketing --   |x Cross-cultural studies  
650 0 0 |a Export marketing --   |x Cross-cultural studies  
700 1 |a Nwankwo, Sonny  
700 1 |a Rugimbana, Robert  
997 |a Business & Accountancy, Faculty 
999 |a 0000007748  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam