International business : the challenge of global competition

Main Author: Ball, Donald A
Other Authors: McCulloch, Wendell H
Published: Boston: Irwin/McGraw-Hill, 1999.
Edition: 7th ed.
Subjects:
Physical Description: xxix, 673 p.: ill. (some col.); 29 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780071154437
0071154434 (pbk.)