The ultimate book of business brands : insights from the world's 50 greatest brands

Main Author: Crainer, Stuart
Other Authors: Dearlove, Des
Published: Oxford: Capstone, 2003.
Series: Capstone reference
Subjects:
Item Description: Includes index
Physical Description: xxix, 216 p.; 24 cm.
ISBN: 9781841124397
1841124397 (pbk.)