APA Citation

Crainer, S., & Dearlove, D. (2003). The ultimate book of business brands: Insights from the world's 50 greatest brands. Oxford: Capstone.

Chicago Style Citation

Crainer, Stuart, and Des Dearlove. The Ultimate Book of Business Brands: Insights From the World's 50 Greatest Brands. Oxford: Capstone, 2003.

MLA Citation

Crainer, Stuart, and Des Dearlove. The Ultimate Book of Business Brands: Insights From the World's 50 Greatest Brands. Oxford: Capstone, 2003.

Warning: These citations may not always be 100% accurate.