Business marketing : connecting strategy, relationships, and learning
by: Dwyer, F. Robert
Published: (2002)
Business marketing : connecting strategy, relationships, and learning
| Main Author: | Dwyer, F. Robert |
|---|---|
| Other Authors: | Tanner, John F |
| Published: |
Boston:
Irwin McGraw-Hill,
1999.
|
| Series: |
McGraw-Hill international editions
|
| Subjects: |