APA Citation

Viale, J. D. (1998). New product introduction: A systems, technology and process approach. Menlo Park, CA: Crisp Pub..

Chicago Style Citation

Viale, J. David. New Product Introduction: A Systems, Technology and Process Approach. Menlo Park, CA: Crisp Pub., 1998.

MLA Citation

Viale, J. David. New Product Introduction: A Systems, Technology and Process Approach. Menlo Park, CA: Crisp Pub., 1998.

Warning: These citations may not always be 100% accurate.