Marketing corporate image : the company as your number one product

Main Author: Gregory, James R
Other Authors: Wiechmann,
Published: Lincolnwood, IL: NTC Business Books, 1999.
Edition: 2nd ed.
Subjects:
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020 |a 0844233072 (hbk.)  
090 0 0 |a HD59.2   |b .G57 1999 
100 1 |a Gregory, James R  
245 1 0 |a Marketing corporate image :   |b the company as your number one product   |c James R. Gregory ; with Jack G. Wiechmann. 
250 |a 2nd ed. 
260 |a Lincolnwood, IL:   |b NTC Business Books,   |c 1999. 
300 |a xiii, 274 p.:   |b ill.;   |c 23 cm. 
500 |a Includes index 
650 0 0 |a Corporate image  
700 1 |a Wiechmann,   |h Jack G  
997 |a Business & Accountancy, Faculty 
999 |a 0000002809  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya