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| LEADER |
00594cam a2200169 7i4500 |
| 001 |
0000005284 |
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20170218090000.0 |
| 020 |
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|a 0814403336
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| 090 |
0 |
0 |
|a HF5415.1263
|b .P46 1997
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| 100 |
1 |
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|a Peck, Mark A
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| 245 |
1 |
0 |
|a Integrated account management :
|b how business-to-business marketers maximize customer loyalty and profitability
|c Mark A. Peck.
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| 260 |
|
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|a New York:
|b AMACOM,
|c 1997.
|
| 300 |
|
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|a xvi, 318 p.:
|b ill.;
|c 26 cm.
|
| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Industrial marketing
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| 650 |
0 |
0 |
|a Customer loyalty
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| 997 |
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|a Business & Accountancy, Faculty
|
