APA Citation

McDonald, M., & Wilson, H. (2002). The new marketing: Transforming the corporate future. Oxford: Butterworth Heinemann.

Chicago Style Citation

McDonald, Malcolm, and Hugh Wilson. The New Marketing: Transforming the Corporate Future. Oxford: Butterworth Heinemann, 2002.

MLA Citation

McDonald, Malcolm, and Hugh Wilson. The New Marketing: Transforming the Corporate Future. Oxford: Butterworth Heinemann, 2002.

Warning: These citations may not always be 100% accurate.