New product development : a practical workbook for improving performance

Main Author: Barclay, Ian
Other Authors: Holroyd, Philip, Dann, Zoe
Published: Jordan Hill, Oxford: Butterworth-Heinemann, 2000.
Subjects:
Item Description: Includes index
Physical Description: x, 141 p.: ill.; 24 cm..
ISBN: 0750649984 (pbk.)
9780750649988