Kotler on marketing : how to create, win, and dominate markets

Main Author: Kotler, Philip
Published: New York: The Free Press, 1999.
Subjects:
LEADER 00599cam a2200169 7i4500
001 0000004858
005 20170218090000.0
020 |a 0684850338 (hbk.)  
090 0 0 |a HF5415.13   |b .K68 1999 
100 1 |a Kotler, Philip  
245 1 0 |a Kotler on marketing :   |b how to create, win, and dominate markets   |c Philip Kotler. 
260 |a New York:   |b The Free Press,   |c 1999. 
300 |a xiv, 257 p.:   |b ill.;   |c 25 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Marketing --   |x Management  
997 |a Business & Accountancy, Faculty 
999 |a 0000003410  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam