Future marketing : targeting seniors, boomers, and generations X and Y
| Main Author: | Marconi, Joe |
|---|---|
| Published: |
Lincolnwood:
NTC Business Books,
2001.
|
| Subjects: |
| Physical Description: |
x, 244 p.: ill.; 24 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
0658001388 (hbk.) |