Strategic electronic marketing : managing e-business 2e
| Main Author: | Kleindl, Brad Alan |
|---|---|
| Published: |
Australia:
Thomson/South-Western,
2002.
|
| Edition: | 2nd ed. |
| Subjects: |
| Physical Description: |
xxi, 428 p.: ill. (some col.); 24c m. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
032417893X (hbk.) 9780324178937 |