APA Citation

Kunde, J. (2002). Unique now...or never: The brand is the company driver in the new value economy. London: Financial Times/Prentice Hall.

Chicago Style Citation

Kunde, Jesper. Unique Now...or Never: The Brand Is the Company Driver in the New Value Economy. London: Financial Times/Prentice Hall, 2002.

MLA Citation

Kunde, Jesper. Unique Now...or Never: The Brand Is the Company Driver in the New Value Economy. London: Financial Times/Prentice Hall, 2002.

Warning: These citations may not always be 100% accurate.