Internet marketing : strategy, implementation and practice

Other Authors: Chaffey, Dave
Published: New York: Prentice Hall/Financial Times, 2003.
Subjects:
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090 0 0 |a HF5415.1265   |b .I43 2003 
245 0 0 |a Internet marketing :   |b strategy, implementation and practice   |c Dave Chaffey ... [et al.]. 
260 |a New York:   |b Prentice Hall/Financial Times,   |c 2003. 
300 |a xxiv, 484 p.:   |b col. ill.;   |c 27 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Internet marketing  
650 0 0 |a Internet  
700 1 |a Chaffey, Dave  
997 |a Business & Accountancy, Faculty 
999 |a 0000008629  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam