The handbook of key customer relationship management : the definitive guide to winning, managing and developing key account business

Main Author: Burnett, Ken
Published: London: Financial Times, 2001.
Subjects:
LEADER 00757cam a2200193 7i4500
001 0000003753
005 20170218090000.0
020 |a 0273650319 (hbk.)  
090 0 0 |a HF5415.5   |b .B87 2001 
100 1 |a Burnett, Ken  
245 1 4 |a The handbook of key customer relationship management :   |b the definitive guide to winning, managing and developing key account business   |c Ken Burnett. 
260 |a London:   |b Financial Times,   |c 2001. 
300 |a xix, 401 p.:   |b ill.;   |c 24 cm. 
500 |a Includes index 
650 0 0 |a Relationship marketing  
650 0 0 |a Customer relations --   |x Management  
997 |a Business & Accountancy, Faculty 
999 |a 0000008852  |b BOK  |c REFERENCE  |e Ground Floor, Bestari Jaya 
999 |a 0000009732  |b BOK  |c REFERENCE  |e Ground Floor, Bestari Jaya