APA Citation

Burnett, K. (2001). The handbook of key customer relationship management: The definitive guide to winning, managing and developing key account business. London: Financial Times.

Chicago Style Citation

Burnett, Ken. The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business. London: Financial Times, 2001.

MLA Citation

Burnett, Ken. The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business. London: Financial Times, 2001.

Warning: These citations may not always be 100% accurate.