Marketing : creating value for customers

Main Author: Churchill, Gilbert A
Other Authors: Peter, J. Paul
Published: Boston: Irwin/McGraw Hill, 1998.
Edition: 2nd ed.
Series: Irwin series in marketing
Subjects:

1st Floor, Shah Alam

Call Number: HF5415 C48 1998
Accession No Item Category SMD Status Notes
0000003075 OPEN SHELF BOK AVAILABLE