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00905cam a2200241 7i4500 |
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0000003444 |
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20170218090000.0 |
| 020 |
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|a 0139696946 (hbk.)
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| 020 |
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|a 9790139696946
|
| 090 |
0 |
0 |
|a HF5415.153
|b .C34 2002
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| 100 |
1 |
|
|a Cagan, Jonathan
|
| 245 |
1 |
0 |
|a Creating breakthrough products :
|b innovation from product planning to program approval
|c Jonathan Cagan, Craig M. Vogel ; foreword by Bruce Nussbaum.
|
| 260 |
|
|
|a Upper Saddle River, N.J.:
|b Prentice Hall PTR,
|c 2002.
|
| 300 |
|
|
|a xxxii, 302 p.:
|b ill.;
|c 25 cm.
|
| 490 |
0 |
|
|a Financial Times Prentice Hall books
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Product management
|
| 650 |
0 |
0 |
|a Production planning
|
| 650 |
0 |
0 |
|a Marketing research
|
| 700 |
1 |
|
|a Vogel, Craig M
|
| 700 |
1 |
|
|a Nussbaum, Bruce
|
| 997 |
|
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|a Business & Accountancy, Faculty
|
| 999 |
|
|
|a 0000008682
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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