Public relation practices : managerial case studies and problems

Main Author: Center, Allen H
Other Authors: Jackson, Patrick
Published: Upper Saddle River: Prentice Hall, 2003.
Edition: 6th ed.
Subjects:
LEADER 00679cam a2200193 7i4500
001 0000003407
005 20090626090000.0
020 |a 9780136138037  
020 |a 0136138039 (pbk.)  
090 0 0 |a HM263   |b .C46 2003 
100 1 |a Center, Allen H  
245 1 0 |a Public relation practices :   |b managerial case studies and problems   |c Allen H. Center, Patrick Jackson. 
250 |a 6th ed. 
260 |a Upper Saddle River:   |b Prentice Hall,   |c 2003. 
300 |a xiv, 418 p.:   |b ill.;   |c 24 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Public relations --   |x Case studies  
700 1 |a Jackson, Patrick  
999 |a 0000003960  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya