Cases in strategic marketing

Main Author:	Rosenthal, David
Other Authors:	Brown, Lew G
Published:	Upper Saddle River: Prentice Hall, 2000.
Subjects:	Marketing -- > Decision making Marketing -- > Management

Similar Items

Marketing management : a strategic decision-making approach
by: Mullins, John W
Published: (2008)

Marketing management : a strategic decision-making approach
by: Mullins, John W
Published: (2010)

Marketing management : a strategic decision-making approach
Published: (2002)

Strategic marketing
by: Cravens, David W
Published: (1997)

Strategic marketing
by: Cravens, David W
Published: (2006)

Strategic marketing
by: Cravens, David W
Published: (2003)

Strategic marketing problems : cases and comments
by: Kerin, Roger A
Published: (2007)

Strategic marketing problems : cases and comments
by: Kerin, Roger A

Strategic market management
by: Aaker, David A
Published: (2001)

Strategic market management
by: Aaker, David A.

Marketing : a strategic approach
by: McColl-Kennedy, J R
Published: (2000)

A study on effectiveness of marketing strategic (4P's) in Faculty Industrial Management (FIM) Universiti Industri Selangor (UNISEL) case study based on July 2008 intake
by: Ernee Rozita Mohd Mokhtar
Published: (2009)

Strategic marketing management cases
by: Cravens, David W
Published: (1999)

Strategic marketing management cases
by: Cravens, David W
Published: (2002)

The Routledge companion to strategic marketing

Strategic marketing : planning and control
by: Drummond, Graeme
Published: (2001)

Strategic marketing : planning and control
by: Drummond, Graeme
Published: (2008)

Strategic marketing
by: Whalley, Andrew
Published: (2014)

Changing the channel : 12 easy ways to make millions for your business
by: Masterson, Michael
Published: (2009)

Strategic marketing management : planning and control
by: Meek, Helen
Published: (2002)

Marketing strategy : text and cases
by: Ferrell, O. C

Strategic marketing : an introduction
by: Proctor, Tony
Published: (2008)

Strategic marketing management : a business process approach
by: Moutinho, Luiz

The marketing strategy : desktop guide
by: Paley, Norton
Published: (2000)

Marketing
by: Lamb, Charles W., Jr
Published: (2000)

Marketing strategy : text andf cases
by: Ferrell, O.C

Strategic marketing : creating competitive advantage
by: West, Douglas

Marketing strategy : a decision-focused approach
by: Walker, Orville C

Marketing strategy : a decision-focused approach
by: Walker, Jr., Orville C

Marketing management
by: Cravens, David W
Published: (1987)

Basic marketing research : a decision-making approach
by: Malhotra, Naresh K
Published: (2009)

Basic marketing research : a decision-making approach
by: Malhotra, Naresh K
Published: (2009)

How to develop a strategic marketing plan : a step-by-step guide
by: Paley, Norton
Published: (2000)

Basic marketing management
by: Dalrymple, Douglas J
Published: (2000)

Key marketing skills : a complete action kit of strategies, tools & techniques for marketing success
by: Cheverton, Peter
Published: (2000)

Market-based management : strategies for growing customer value and profitability
by: Best, Roger J
Published: (2000)

Offensive marketing : or how to make your competitors followers
by: Davidson, Hugh
Published: (1987)

Contemporary marketing
by: Kurtz, David L
Published: (2010)

Principles of marketing
by: Kurtz, David L
Published: (2006)

Strategic marketing
by: Mooradian, Todd A