APA Citation

Rosenthal, D., & Brown, L. G. (2000). Cases in strategic marketing. Upper Saddle River: Prentice Hall.

Chicago Style Citation

Rosenthal, David, and Lew G. Brown. Cases in Strategic Marketing. Upper Saddle River: Prentice Hall, 2000.

MLA Citation

Rosenthal, David, and Lew G. Brown. Cases in Strategic Marketing. Upper Saddle River: Prentice Hall, 2000.

Warning: These citations may not always be 100% accurate.