Marketing channels
| Other Authors: | Coughlan, Anne T |
|---|---|
| Published: |
Upper Saddle River:
Prentice Hall,
2001.
|
| Edition: | 6th ed. |
| Series: |
The Prentice Hall international series in marketing
|
| Subjects: |
| Physical Description: |
xviii, 590 p.: ill.; 25 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
0130127728 (hbk.) 9780130127723 |