Analysis for marketing planning
Main Author: | Lehmann, Donald R |
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Other Authors: | Winer, Russell S |
Published: |
Boston, Mass.:
McGraw-Hill Irwin,
2002.
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Series: |
McGraw-Hill/Irwin series in marketing
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Subjects: |
1st Floor, Shah Alam
Call Number: |
HF5415 13 L44 2002 |
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Accession No | Item Category | SMD | Status | Notes |
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0000008669 | OPEN SHELF | BOK | AVAILABLE |