Business research methods
Main Author: | Zikmund, William G |
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Published: |
Fort Worth, TX:
Dryden Press,
2000.
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Series: |
The Dryden Press series in management
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Subjects: |
Physical Description: |
xxix, 660, [46] p.: ill.; 26 cm. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
0030258170 |