Customer relationship management : a strategic imperative in the world of e-business

Other Authors: Brown, Stanley A.
Language: English
Published: Toronto: John Wiley & Sons, 2000.
Subjects:
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005 20170218090000.0
008 070305 eng
020 |a 0471644099 (hbk.)  
090 0 0 |a HF5415.5   |b .C87 2000 
245 0 0 |a Customer relationship management :   |b a strategic imperative in the world of e-business   |c editor and contributor, Stanley A. Brown. 
260 |a Toronto:   |b John Wiley & Sons,   |c 2000. 
300 |a xxviii, 345 p.:   |b ill.;   |c 24 cm. 
504 |a Includes bibliographical references 
650 0 0 |a Customer relations --   |x Management  
650 0 0 |a Electronic commerce  
700 1 |a Brown, Stanley A.  
997 |a Business & Accountancy, Faculty 
997 |a Communication, Visual Art & Computing, Faculty  |b Computing, Department 
999 |a 0000011183  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam 
999 |a 0000017755  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam