Customer relationship management : a strategic imperative in the world of e-business
| Other Authors: | Brown, Stanley A. |
|---|---|
| Language: | English |
| Published: |
Toronto:
John Wiley & Sons,
2000.
|
| Subjects: |
| Physical Description: |
xxviii, 345 p.: ill.; 24 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references |
| ISBN: |
0471644099 (hbk.) |