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| LEADER |
00628cam a2200181 7i4500 |
| 001 |
0000002051 |
| 005 |
20170218090000.0 |
| 020 |
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|a 0470844825 (hbk.)
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| 090 |
0 |
0 |
|a HF5415
|b .B78 2003
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| 100 |
1 |
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|a Baker, Susan
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| 245 |
1 |
0 |
|a New consumer marketing :
|b managing a living demand system
|c by Susan Baker with Margrit Bass.
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| 260 |
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|a Chichester:
|b John Wiley & Sons,
|c 2003.
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| 300 |
|
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|a xiii, 204 p.:
|b ill.;
|c 24 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Marketing
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| 700 |
1 |
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|a Bass, Margrit
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
|
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|a 0000011185
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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