APA Citation

Baker, S., & Bass, M. (2003). New consumer marketing: Managing a living demand system. Chichester: John Wiley & Sons.

Chicago Style Citation

Baker, Susan, and Margrit Bass. New Consumer Marketing: Managing a Living Demand System. Chichester: John Wiley & Sons, 2003.

MLA Citation

Baker, Susan, and Margrit Bass. New Consumer Marketing: Managing a Living Demand System. Chichester: John Wiley & Sons, 2003.

Warning: These citations may not always be 100% accurate.