Marketing channels : a management view
Main Author: | Rosenbloom, Bert |
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Language: | English |
Published: |
Mason, Ohio:
Thomson/South-Western,
2004.
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Subjects: |
Physical Description: |
xx, 649 p.: ill.; 26 cm. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9780324186932 0324186932 (hbk.) |