Author Search Results

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Services marketing : concepts, strategies & cases

by Hoffman, K. Douglas
Published 2006

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Essentials of services marketing : concepts, strategies & cases

by Hoffman, K. Douglas
Published 2002

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Marketing principles and best practices

Published 2005

Other Authors: '; “...Hoffman, K. Douglas...”

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Business marketing management : B2B

by Hutt, Michael D

Other Authors: '; “...Hoffman K. Douglas...”